Knowledge Centre

Knowledge Centre

Practical digital marketing advice for law firms and estate agents, based on real-world experience.

Explore our guides covering Google Ads, conversion tracking, call tracking, SEO, websites and lead generation, with a focus on improving performance, reducing wasted marketing spend and turning more enquiries into clients.

The Complete Guide to Google Ads for Law Firms

Learn how PPC and Google Ads can help law firms attract more relevant enquiries and new clients. This complete guide explains how law firm PPC works, what makes a successful campaign, what you should measure and how to get more from your advertising budget.

How Much Does PPC Cost for Law Firms?

Learn what affects Google Ads costs for solicitors, how CPC works, why legal clicks vary and what else to budget for.